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AdTech & MarTech solutions
AdTech MarTech services & solutions
AdTech & MarTech Industry
AdTech & MarTech services

& MarTech

Bespoke impactful digital solutions that enable engagement, catalyze conversion and drive delight.

Our approach

At Star, we partner end to end from discovery through development, deploying a fused capability model to enable intuitive, resilient and category-defining solutions.

  • Star Strategy

    Defining powerful endgames for your organisation to connect your now, near and next

    • Opportunity Exploration
    • Roadmap Development
    • Strategy Validation
    • Trends & Insights
    • Experience Design
  • Star Design

    Bringing your ambitions to life via engaging and human-centred digital and physical experiences

    • Design Research
    • Design Strategy
    • Storytelling
    • Digital Design
    • Industrial Design
    • Service Design
  • Star Engineering

    Full-stack develpment and enablement of scalable, category defining technology solutions

    • Web & Mobile
    • Embedded & Hardware
    • Cloud & Devops
    • Data Science
    • Product Management

We create powerful AdTech and MarTech solutions designed to both stand alone and integrate into larger platform ambitions and digital transformation journeys.

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Our Platform team blends new product development, integration and simplification to connect and deploy engagement-driven multi-product or high-load AdTech & MarTech within global platforms.

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Our AdTech team crafts best-in-class products that enable agencies, brands, publishers, and platform providers to target, deliver and measure data with pace and flexibility.

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Our MarTech team specializes in developing and integrating unique solutions that enable better data collection, analysis and automation to foster meaningful relationships between customers and brands.

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as a core
as a core
as a core

& MarTech services

We put the end-user at the core of everything we do — whether that's new product development, audience engagement, platform integration or data insight.

  • Discovery & Foresight

    Explore the market of the future, refine your strategic ambitions & shape your tactical plan of action.

    AdTech & MarTech - Discovery & Foresight
    Discovery & Foresight

    • Customer & Product of the Future
    • Opportunity insights & prioritization
    • Service design & operating model review
    • Acquisition & monetization strategy
    • Product diligence & competitor insights
    • Future state architecture & data strategy
    • User Experience & hypothesis validation

  • Bespoke AdTech &
    MarTech Solutions

    Develop category-defining AdTech and MarTech solutions to find, convert and delight your audiences.

    Bespoke AdTech MarTech Solutions
    Bespoke AdTech &
    MarTech Solutions

    • Programmatic Ecosystems
    • Media Planning Platforms
    • Ad Performance insights & analytics
    • Creatives Management
    • Private Marketplaces
    • CRM enablement
    • Data visualisation
    • Partner Integrations

  • Unified Platform Enablement

    Connect new and existing AdTech and MarTech solutions to best enable your wider digital and transformation agenda.

    AdTech & MarTech - Unified Platform Enablement
    Unified Platform Enablement

    • Value Propositioning & Endgame Vision
    • Holistic Capabilities & Product Analysis
    • Digital Transformation & Ecosystem Strategy
    • Integration & Unified Data enablement
    • Product and Technology Roadmapping
    • Adoption & Change Management
    • Requirements and use case definition

  • User Adoption &

    Craft intuitive user-centric experiences that drive adoption and engagement across your ecosystem.

    AdTech & MarTech - User Adoption and Engagement
    User Adoption &

    • User discovery & validation
    • Workflow analysis & journey mapping
    • Implementable Design Systems
    • UI Kits & Design Specifications
    • New Service Design
    • Rapid UX Prototyping and Testing
    • Communication & Adoption Artefacts

  • Integration & Interoperability

    Ensure secure interoperable data flows across your ecosystem using the best internal and external tools, platforms & resources.

    Integration & Interoperability solutions for AdTech & MarTech industry
    Integration & Interoperability

    • Integration & Interoperability Strategy
    • Data Pipeline Analysis & Development
    • Metrics & Optimisation tracking
    • Security & Uptime
    • Integration strategy at Scale

  • Data Science & Analytics

    Apply best-in-class data structuring, analytics, AI & ML to optimize algorithms & improve data insight.

    AdTech & MarTech Data Science & Analytics
    Data Science & Analytics

    • Data Collection & Structuring
    • Data Management Platforms
    • AI/ML Modelling & Predictive Analytics
    • High Load Infrastructure
    • Complex DWH integrations
    • Data Visualisation & Reporting
    • Data Marketplace & Democratisation

We are trusted by...

Our mission is creating your pathway to success


multinational clients


of our new projects are recurring customers or referrals through our existing clients


completed projects


faster delivery according
to the market standards



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years on the market

Full map, yellow


locations worldwide

Industry Experts

Expert Card-10

George Bell

Managing Director,
AdTech & MarTech

Expert Card-9

Konstantin Burkovtsev

Product Manager,
Adtech & Martech

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Olia Dehtiarova

Deputy Head
of Product Management

Ready to discuss
your big ideas?

Contact us now
Expert Card-7

Wiktor Kowalczuk

Programme Lead

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Sergii Shvets

programme lead

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Oleksii Oleksiienko

Technical Product Manager

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Vasyl Kovalenko

Software Architect

Expert Card-3

Oleg Khomenko

Data Science Specialist

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Vadym Deineka

Senior Software Engineer

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Elena Podlisniuk

Marketing Manager

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Alona Yakymchuk

Business Partner

North America, Big

We are truly global.
Explore our locations around the world.

North America, Big

Star is a global team of product creators. We connect strategy, design and engineering services into a seamless workflow devised to build solutions with the right focus on impact, scalability, performance and prudence.

Insights & inspiration

Receive the latest Star insights on trends, technologies and endgame-driven approaches straight to your inbox.


Or write us at hellostar@star.global

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