AUTHOR

Global Head of Media & Advertising at Star

Scott Tieman brings over two decades of experience in marketing communications and ad agency networks. He is responsible for strengthening partnerships with global ad agency networks and driving the adoption of AI-driven marketing transformations and platform solutions at Star. Previously, he managed a $300M portfolio as Managing Director at Accenture Song in San Francisco and led the development of its global media and adtech business. Scott is recognized as a key influencer in today’s evolution of the creative economy. His expertise in managing client solutions and leading digital marketing innovations sets him apart in the industry.