Redefining the urban mobility experience with Voi
Cities made for living
Voi’s endgame is to provide consistently reliable, user-friendly services that actively enhance urban mobility, reduce traffic congestion and lower carbon emissions, thereby transforming cities into more livable, environmentally friendly spaces.
Achieving this endgame means developing a comprehensive ecosystem where e-scooters and e-bikes are not only convenient and eco-friendly transport options but also integral to advancing sustainable urban living.
Operational reality
As Voi rapidly expanded to become the leading micromobility operator in Europe through innovative transportation, parking and payment solutions, they needed a reliable partner to provide engineering capabilities for developing and maintaining key applications for their e-scooter and e-bike operations across Europe.
Milestones
✓ Delivered critical senior engineering talent to help build the Rider app to enable new use cases and increase customer engagement; the Fleet app to streamline operations for field employees; and the robust Repairs app to optimize maintenance and operational efficiency.
✓ Supported continuous releases of new features and regulatory requirements.
✓ Ensured alignment with business priorities and roadmap.
Playbook & Journey
Star collaborated closely with Voi's in-house development teams, integrating seamlessly into their existing workflows and ecosystem. Our engineers played key roles across most aspects of software engineering.
Star team enabled Voi to achieve their endgame on three strategic pillars:
Customers
Optimized city zone management and settings for parking spots, speed limits and operational hours, alongside real-time ride tracking, while enhancing safety through advanced machine vision for helmet identification and proper parking.
Payments
Eliminated friction for Voi users by integrating payment providers (Stripe, Braintree, Adyen) to support multiple payment methods, while managing pre-authorizations, ride charges, debt collection, and recurring payments.
Operations
Refined account management, user onboarding and fraud prevention through integrated sign-in options (Apple, Google, Klarna) and identity verification providers (Onfido, Vipps, etc.) to streamline the user experience.
Impact
Faster feature delivery
- Star's agility enabled continuous releases of new features and updates, keeping Voi at the forefront of the industry.
Increased operational efficiency
- Optimized maintenance workflows and fleet management processes led to improved operational efficiency.
Enhanced user experience
- Improved functionalities across all Voi's Rider app and Fleet app, streamlined user journeys and boosted user satisfaction.
"I was impressed by Star’s professionalism and high level of cooperation and integration with our teams. They have played critical roles in many of our teams, and contributed in everything from ideation to implementation, and operation of our experiences and services. Star always delivered on our expectations with quality, and have been a key for us to flexibly staffing our teams with engineering talent."
Anders Ivarsson
CTO at Voi
Project scope
- Android and iOS development using Kotlin and Swift
- Frontend development with TypeScript and ReactJS
- Backend development with Go
- DevOps tools such as GitHub, Docker, Kubernetes, ArgoCD, and Terraform
- Backend development with Go
- Infrastructure on the Google Cloud Platform
- Database management with PostgreSQL
- Middleware including Google Cloud Pub/Sub and Dataflow
What's next
Explore the evolving micromobility landscape: global vehicle features, technologies, and user experiences.
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